Running high-performing TV campaigns shouldn’t be complicated. That’s why we built Automated Performance Optimization (APO) — a smart tool in Skybeam that automatically focuses your spend on what’s working, so you get better results without the manual work.

What is APO?

APO is Skybeam’s new smart engine that automatically reallocates your campaign budget toward the inventory that performs best — meaning lower cost-per-visit (CPV), more conversions, and better overall results without you lifting a finger.

Here’s why APO matters:

✔ Optimizes automatically: It tracks your campaign performance and adjusts spend in real time toward high-performing inventory.

✔ Built for real-world conditions: Even with limited attribution data, APO intelligently optimizes pacing and allocation.

✔ Focuses on outcomes: The goal is simple — help you drive more measurable results at the lowest possible cost.

Budget requirement: APO is available for campaigns with a minimum daily budget of $100 and a total campaign budget of at least $3,000. This ensures there’s enough signal and scale to allow the optimization engine to work effectively.

In short: You set your goals. Skybeam does the heavy lifting.

No more manually monitoring every cut of inventory. No more guesswork about which placements are working best. With APO, your campaigns are smarter from the start — and smarter every step of the way.

Ready to Take Your TV Advertising to the Next Level?

With these updates, Skybeam makes launching smarter, higher-performing TV campaigns easier than ever — no heavy lifting, no massive budgets required.

👉 Launch Your TV Campaign Today